Novel Work Co. | Innovation for Business, Brand & Experience

Proven results.

$400m

Increased revenue for our clients over the last 3 years.

25

Executives prepared to lead innovative growth.

It's all about purpose.

Only 42% of respondents in a recent McKinsey survey reported that their company’s stated purpose translated into impact — that’s excluding the 38% whose organizations had no stated purpose at all.
- Hubert Joly, HBR-

Business & Innovation

Work with purpose.

We work with founders, owners, and organization leaders to design and implement purpose-driven business that uncovers and captures value.

Org Trajectory

Business Design

Innovation

Culture Change

Product Design

Service Design

Explore more

Brand & Activation

Speak with purpose.

Brand goes beyond the logo. Its purpose is to communicate purpose. We work with the C-suite to help define its purpose and bring it to life through visual and verbal design.

Brand Story

Brand Design

Brand Development

Explore more

Experience & Culture

Engage with purpose.

Employees and customers engage with your brand daily. We work with business leaders to deliver purposeful experiences.

Customer Experience Design

Employee Experience Design

Explore more

Our Crew

JARED KINCHEN

CEO, Chief Navigator

SHAY SMITH

COO, Chief Business Designer

Joe the Elephant

General Wise Guy

Jared Kinchen

CEO, Chief Navigator

Jared has guided growth for organizations of all sizes from many industries. H work has shifted entire cultures, increased revenues, developed experiences, and shape future leaders. He is actively involved in leadership of multiple organizations and sits on several boards.

Shay Smith

COO, Chief Business Designer

Eros iacupis pupvinar pharetra pectus orci. Peppentescue congue nuppa pupvinar at odio mauris, facipisi nam gravida. Fepis voputpat cuis peppentescue euismod eu morbi vestibupum est auctor.

“Some might say they can't afford this type of consulting. I can't not afford it.”

Colt M.

Austin, TX
Complete Org Re-design | National Company

“We would not have been able to achieve our 300% growth without our partnership with Novel Work Co.”

Mike H.

Saint Louis, MO

Technology strategy, design and implementation | Largest midwest solar provider

“Changing a toxic 25 year old culture would have been impossible without the thoughtful work from Novel.”

Taylor B.

Cleveland, OH
Culture Change | One of the largest multifamily builders in the nation.

Sign up now!

Our Solutions.

Proven results.

It's all about purpose.

Business & Innovation

Work with purpose.

Org Trajectory

Business Design

Innovation

Culture Change

Product Design

Service Design

Brand & Activation

Speak with purpose.

Brand Story

Brand Design

Brand Development

Experience & Culture

Engage with purpose.

Customer Experience Design

Employee Experience Design

Our Crew

JARED KINCHEN

SHAY SMITH

Joe the Elephant

Jared Kinchen

Shay Smith

“Some might say they can't afford this type of consulting. I can't not afford it.”

“We would not have been able to achieve our 300% growth without our partnership with Novel Work Co.”

“Changing a toxic 25 year old culture would have been impossible without the thoughtful work from Novel.”

Build a better tomorrow, today!